Over the weekend Lexmark unveiled their newest invention MAGAX2100, an alternative fax machine that wields such incredible power, the company hopes it will grab consumers right in the wallet.

Senior engineer Bill Kahn is calling this the company’s largest product launch ever, and Lexmark spokesperson Barbara Kelly was happy to confirm, that the companies newest invention is going to change the world, and be the greatest product the company has ever seen.

While everyone in the Lexmark camp are excited about what lies ahead for their new product launch, the company is hearing it’s fair share of complaints mainly from their recently defeated rival Xerox, who are calling the product “nothing special,” and “basically just a scanner.”

Kelly and Kahn weighed in on their companies newest scanner, in an effort to set the record straight, “This product has completely eliminated paper jams, so you’ll never need to fax check anything anymore.”

Kelly concluded by calling their detractors, “a bunch of sore losers,” adding “these anti-faxers are just some sick, melting snowflakes, badly in need of some cold hard truth, and a healthy dose of get-over-it medicine.”

Lexmark wants to make one thing clear, that this particular product functions differently from other fax machines.  Kahn explains, “I took two photos, one at 11:30 eight years ago and one today at 11:04 and we sent them both side by side at the same time, with one fax machine there were apparent differences, with our new alternative fax machine you could see no difference in the photos.”

Kelly added, “calling this alternative fax machine merely a scanner, is like having a high collar on a sweatshirt, it’s a falsehood.”